RODDA PAINT IS PROUD TO BE A PART OF CLOVERDALE PAINT
Cloverdale Paint was founded in 1933 by a farmer, chemist and paint manufacturer Rudy Henke. Business grew steadily as people discovered the quality and personal service that Rudy offered. In 1946, Hunter Vogel recognized the opportunity in Rudy’s paint business and purchased a 50% share in the company becoming co-founder of Cloverdale Paint.
Hunter’s drive and determination were the fuel for rapid growth. During the 1950’s and 60’s, the powerhouse father and son team opened branches throughout the Fraser Valley and Vancouver. From 1968 to 1975, the company again doubled in size.
Moving In a New Direction
During the explosive growth of Cloverdale Paint in the late 1960’s, Alberta’s Monarch Paint was acquired and the present factory was built at 6950 King George Highway in Surrey, British Columbia. In the 1970’s extensive research and development, new bulk raw materials handling and the first color matching and formulation computer in Western Canada allowed Cloverdale to emerge as a leading supplier of industrial coatings. New product lines included air dry and bake enamels for the OEM market, coatings for the oil and gas industry, maintenance coatings for fabricators, machinery and equipment, along with coatings for the B.C. forest industry. This broadened the company’s competitive product lines and moved it into new and exciting markets. During the 1980’s and 90’s additional focus went to servicing large paint contractors and institutional maintenance buyers of architectural paint.
Growing Markets and a Strong Team
In the early 1990’s Cloverdale Paint expanded into the United States with locations opened in Washington State. Cloverdale’s head office and plant are located in Surrey, B.C. with a second specialized industrial coatings factory located in Edmonton, Alberta. Cloverdale employees are entrepreneurs. Wink Vogel recognized that the true strength of Cloverdale Paint is its people and their pride in product quality, superior customer satisfaction and finding solutions to problems. “I’ve always believed that people need a chance to achieve, so I created an environment within Cloverdale Paint where men and women who want to do a good job will do so.”
A Reputation Built on Listening
It has been said that no one ever “listened themselves out of a customer.” Cloverdale’s commitment to creating long-term trusted relationships with a growing legion of customers was company co-founder Hunter Vogel’s mission. Wink Vogel has built on his father’s legacy by instilling the company with a commitment to sound professional and personal values. “One way we’ve kept our company strong is by recruiting the sons and daughters of current and past employees. This infuses the company with new ideas and talent while maintaining a rich, family tradition of craftsmanship that’s passed on from generation to generation.”