Vision & Values

Our Vision is THE PLACE TO BE! Be the SUPPLIER and the EMPLOYER of Choice in our Industry so that Rodda Paint, along with its parent company the Cloverdale Group, will be the Largest Family Owned & Operated Coatings company in North America.

QUALITY, TRADITION, TRUST SINCE 1932

 

OUR CORE VALUES

Respect for PEOPLE

Provide a POSITIVE & CHALLENGING Work Environment that ENCOURAGES & RECOGNIZES our Employees’ SUCCESSES & COMMITMENTS.

Treat Each Other with DIGNITY & RESPECT.

Support Our Employees to DEVELOP & GROW Professionally.

Ensure ALL Employees Participate in PROFIT SHARING.

Commitment to INTEGRITY

Integrity is the FOUNDATION upon which our Business is Built.

Each & Every One of Us will ALWAYS Conduct Ourselves in an HONEST, ETHICAL, RESPECTFUL, and PROFESSIONAL Manner.

Industry Leading SERVICE

Every Employee is Responsible for Creating an EXCEPTIONAL Experience for Our EXTERNAL and INTERNAL Customers.

Exceptional Service is Our KEY Sustainable & Competitive Advantage.

Fostering INNOVATION

Provide an Environment that ENCOURAGES & SUPPORTS Collaboration within the Organization, Drives Innovative Thinking & Entrepreneurial Activity, and Embraces Change.

Focusing on QUALITY

Challenge Ourselves to ADD Value to EVERYTHING We Do

Have a STRONG Commitment to Continuous Improvement

Provide our Customers with a Consistently HIGH Level of Quality in our Products and our Customer Service

Clarity of COMMUNICATION

Instill COLLABORATION & UNDERSTANDING by Encouraging CLEAR & OPEN Communication and RESPECTING the Diversity of Individual OPINIONS.

Social RESPONSIBILITY

Provide a SAFE & HEALTHY Work Environment for our Employees & Customers while Continuing to Minimize OUR Impact On The Environment.

Support & Encourage Active Participation in our LOCAL Communities.

Promoting SUCCESS

SUCCESS will be MEASURED by HIGH Employee Morale, Being RECOGNIZED for Industry-leading Customer Satisfaction, and DELIVERING Corporate Profitability & Employee PROFIT-SHARING.